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Rixos Arrives in Southeast Asia with a Five-Star Resort in Phu Quoc

Rixos Hotels, a world-renowned luxury hospitality brand founded in Turkey and headquartered in Dubai, has officially announced its debut in Southeast Asia with the launch of Rixos Phu Quoc. Located on Hon Thom Island, the five-star resort introduces the brand’s signature “All-Inclusive Luxury” model to Vietnam, offering a comprehensive and exclusive holiday experience.

Rixos Phu Quoc is part of the Sun Paradise Land ecosystem on Hon Thom Island. The resort features nearly 1,700 rooms, including 207 suites and a collection of premium beachfront villas. With 22 distinctive dining venues, Rixos Phu Quoc promises a diverse culinary journey complemented by world-class leisure and wellness facilities. Guests can enjoy seaside entertainment, family-friendly activities, water sports, wellness programs, and immersive nature experiences throughout their stay.

The debut of Rixos in Southeast Asia marks a new milestone for the brand, bringing its signature concept of “All-Inclusive Luxury” to a new audience. This model provides guests with a seamless luxury experience where accommodation, dining, recreation, and wellness activities are all included in a single, transparent price. From fine dining and premium beverages to spa treatments, yoga sessions, and sports activities, every detail is crafted to deliver effortless comfort and indulgence.

Architecturally, Rixos Phu Quoc integrates local cultural elements into its contemporary design, creating a balance between international sophistication and Vietnamese charm. The arrival of Rixos in Phu Quoc underscores the island’s growing reputation as one of Asia’s premier tourism destinations and reflects Vietnam’s increasing appeal to high-end global travelers. The island’s visa-free policy, allowing up to 30 days of stay for international visitors, further strengthens its position as a top luxury getaway in the region.

Founded in 2000, Rixos Hotels has established a strong global presence with properties across Europe and the Middle East, including in Azerbaijan, Egypt, Kazakhstan, Russia, Turkey, and the United Arab Emirates. The launch of Rixos Phu Quoc signifies the brand’s first step into Southeast Asia, expanding its international portfolio while contributing to the evolution of Vietnam’s luxury tourism landscape.